At the office of one of Karen's clients, two girls had the opportunity to sell the famous Girl Scout cookies. One posted an order form by the coffee machine in the break room hoping people would read the form, sign it, and buy the cookies. The other girl, dressed in her Scout uniform went office-to-office and spoke individually to all the employees.
The passive seller sold four boxes of cookies. The active seller sold 250 boxes.
It's not about the cookies. It's about the process. And it's all about creating trust.
When others trust you, they want to continue to do business with you and buy from you-whether you're selling a product, a service, or a community initiative.
This book, like its companion publication, The Naked Truth about Giving Great Speeches, will not expose you to a tome of facts and theories. Rather, you will try on new ways to establish trust and build vital relationships.
In this book, Karen has stripped your learning curve down to useable strategies guaranteed to help you speak for yourself.
You will learn how to:
"The Naked Truth about Selling describes in clever and clear ways how to sell yourself and how to sell your ideas."– John Beckert, CEO and President of ClubCorp, Inc.
"The Naked Truth about Selling is a must read for anyone who wants to communicate with power, presence, and profitability." – Jim Boso, Executive VP Sales, USA Mobility
"Karen has shown that the key to selling is to communicate trust. In this book, she tells you in a concise and humorous way how to do just that." – Dodee Crockett, Top 20 National Women Financial Advisors
"Great examples on how to sell and communicate!" – Hecto Cantu, Co-author of the nationally syndicated Baldo comic strip
Format: Paperback, 144 pp.
Dimensions: 5.5 x 8.5 inches
Publisher: Beach Press
Pub. Date: 2007
List Price: $17.00 Buy the Book
E-Book Price: $17.00 Buy the E-Book (PDF)
E-Book Price: $17.00 Buy the E-Book (Kindle, .PRC)
E-Book Price: $17.00 Buy the E-Book (Nook, .ePub)
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